The brand L.A. Gear was born in Los Angeles during the 80’s thanks to the intuition of the younger Robert Greenberg. From the skate-brand – ride the wave of the Hollywood Californian style – the brand was able to assert itself in the American female sporting clothes obtaining by the passion of fitness and aerobics.
The sneakers L.A. Gear, the top item of the brand, characterised by their unique embroideries, shocking colours and glittering details, have conquered from the beginning the female customers, and after also men and kids. From Michael Jackson, celebrities from the world of music, cinema, and sport (mainly basket) have worn a pair of gutsy and colourful L.A. Gear sneakers.
The perfect style for the eighties, that lives again today in the design of the new collections.